From business model to fun model

sweetFrog attracts customers
Jan. 28, 2014 @ 05:25 PM

Thomasville welcomed a new hot spot for frozen yogurt.

SweetFrog, 1122 Randolph St., opened on Friday, attracting hundreds of people to Tammy Joyce’s latest Chair City venture. Joyce, the former owner of Carolina Safety Sports who believes in the power of a good yogurt, couldn’t be happier with the reception sweetFrog received on its opening day.

“I’m thrilled,” Joyce said. “People coming in for yogurt always seem to be in a good mood.”

A chilly winter day didn’t stop people from visiting Thomasville’s new home for frozen yogurt. SweetFrog specializes in a blend of frozen yogurt which customers can customize with more than 60 toppings.

After selling her share of Carolina Safety Sports a few years ago, Joyce said she set her sights on sweetFrog to bring something unique to Thomasville.

“There really was nowhere to go get a nice dessert in Thomasville,” said Joyce. “I wanted to do something fun and something different. I went from a business model to a fun model.”

According to Joyce, sweetFrog’s yogurt is nonfat, gluten free and rich in Vitamin B12, calcium and probiotics. Toppings include everything from fresh fruit to gummy bears.

SweetFrog has 11 employees and is open seven days a week. A party room  is available for private gatherings.

A grand opening is tentatively scheduled for Valentine’s Day. SweetFrog’s hours run from 11 a.m. to 9 p.m. Monday through Thursday, from 11 a.m. to 10 p.m. Fridays and Saturdays; and from noon to 9 p.m. Sundays.

For more information, visit sweetFrog, Thomasville on Facebook.